Definition: A sales tactic in which a bargain priced item is used to attract customers who are then encouraged to purchase a more expensive item.
They come in newspapers and mailboxes everyday. Although coupons are great, watch out for those that seem to be too good to be true. If a coupon is offering to clean a whole house or several rooms for one low price, be careful and beware. The price usually represents their minimum amount they will charge for small rooms. Sometimes that "bargain price" doesn't even include detergent. If you have a large room or carpet that's actually dirty, that will probably cost you.
Watch out for free protector gimmicks. Scotchgard and Teflon are great products to apply to carpeting after being cleaned, but are not cheap. If you are getting free protector applied, there is a chance they could be just applying water.
CHARGING BY THE ROOM
Although there are many carpet cleaning companies that use the method of charging by the room, some of them have ill-intent. Here is how it works: Mrs. Smith calls ABC Carpet for an estimate for her living room, dining room, and hall. The company operator informs her of a special for 3 rooms cleaned for $65. Sounds like a good deal, right!? What the company forgot to tell Mrs. Smith was a "room" in their definition is any area under 200 square feet. Because her living room is 250 square feet she will now get charged for another room. Also, because her hall is L-shaped, there is now another charge for another room. Oh and by the way, the coffee stain in the dining room from yesterday's breakfast is going to need special treatment which means an extra cost.
Here at BJ Carpet Care, we charge by the square foot--we charge you for what we clean. As far as spots and stains go, no special charge! That is included in your BJ Carpet Care experience! No bait and switch here!